What is corporate and Institutional sale?
How it differs from B to C sale?
Key to get success in corporate sales.
Corporate classification – Product wise / Service wise.
Getting prepared to make a call.
Identifying your contact person.
Lead generation, Use of Referencing in Corporate.
Use of digital marketing in corporate sales.
Corporate working behavior and study – face to face dealing, decision maker, etc.
Negotiation skill development.
Powerful closing technique.
Follow up – staying in touch

Consumer Sales (B to C)
- Key to get success in consumer sales.
- Use of digital marketing in consumer sales.
- Data generation, Use of Referencing in Consumer sales.
- How to deal face to face meetings with customers.
- Does and don’t in consumer sales

MODULE – 2 DIGITAL MARKETING

Basics of Digital Marketing

Definition of digital marketing.
Key digital marketing opportunities and challenges.
Advantages of digital marketing in professional growth.
Acquisition and brand awareness strategies through digital media.
What is social media, email marketing.
Digital marketing is a strong advertisement tool.
Target Audience as per business.
Digital analytics.

Search Engine Optimization (SEO)

What is Search Engine Optimization? ( On-Page & Off-Page)
Google analytics to measure traffic.
Keyword research and identification.
Segmentation for better results.
Landing page optimization.
Collecting, measuring and managing SEO reporting.
How to build ROI Model.
What is right SEO Mix for your market?
What is Organic Search?

Google Ad words & Display Ad

Introduction to Google Ad words, Pay per Click (PPC).
Google Ad words setup & tracking code.
PPC campaign and Budget
Introduction to Display Ad & Budgeting.
Keyword research & Identification
AD formats – Text Format , Display format
Example of good and bad AD formats.

Social Media Marketing

Planning – your social media activity.
Growth and engagement – develop your online audience.
Best practices – for Face book, Twitter and LinkedIn.
Sales – drive sales through your social media traffic.

Email Marketing & Mobile Marketing

Introduction to success factors for email marketing.
Designing email templates.
Selecting an Email Service Provider.
Goal setting for email campaigns.
Segmentation and targeting.
Campaign planning activity.
Email design and layout.
Bulk SMS, Text format, Budget, etc.

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HR Remedy India is a Pune based HR Consulting , Manpower Recruitment and Practical Training firm with an aim to provide value aided service to employers with in-depth understanding of their requirements. We are working as a perfect bridge between employer and employee to fulfill their needs by placing a best suitable at place. We work for Employer as well as Employee to meet their HR functional need.

Our core philosophy is to establish stable, long term relationship with our clients , Customers by delivering high quality services. We are having dedicated teams for each client organization. With right combination of people, process, knowledge sharing and technology we provide cutting edge, outsourcing solutions; thereby ensuring significant cost saving in long term.

Get and retain quality client have always been one of the success key of any organization. We do not solely rely on the commercial databases but have strong alternate channels to get referrals. We have career guidance program which we offer complimentary to individuals.

Our process of careful evaluation tests, candidates on their technical proficiency, soft skills, fit to a company team’s culture, and willingness , time frame for finding a new position. In today’s rapidly changing environment, we are committed to providing quality and efficiency in a confidential and knowledgeable manner to each and every candidate and client. ...

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Sales Marketing & Advertising